Not your average businessman or typical media-guy, I practice my craft a little different than most.
I believe marketing is fun and exciting, and should never be ignored or treated as a chore. I coach teams and teach that marketing is important and should be handled with care. I believe a business’s website should not only be their hardest working employee operating 24-7 and providing all answers etc, but it should also portray authenticity with friendly usability.
I believe in Locally Grown Organic Marketing and understand the unique languages of each different outlet and platform. I understand that marketing will always take time to manage and maintain, and take pride in my high-efficiency rate to handle business for those I work with within a timely manner. And one thing that really makes me different from the rest, is that there is very little I wouldn’t do for someone I work with, in using my marketing and business expertise, to help them succeed.
For businesses and individuals in the Greater San Jose/Silicon Valley area looking for help, give me a call, and let’s figure out if I can help you. 408-250-8066
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SjCarl12022-09-28 21:57:502022-09-28 22:03:19Domain Expiration Notice in the Mail is a Trick
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SjCarl12022-07-29 18:03:002022-07-29 18:16:05Community Contributions that Count
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SjCarl12022-06-27 19:24:142022-07-14 19:33:49Redirector URLs Are dot Cool
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SjCarl12022-04-05 21:05:122022-04-06 02:28:17Social Media Wild Wild West
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SjCarl12022-03-01 23:15:252022-07-14 19:12:27The Mighty URL
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SjCarl12022-01-19 21:03:592022-02-03 16:45:46Missed Opportunities Are Bad
I’ve received a few frequently asked questions over the years and wanted to share my answers here. Thank you for your curiosity and I hope you enjoy the info.
What do you do?
Marketing and media specialties with an emphasis on digital, focusing on locally owned businesses big and small. In a nutshell, everything online and offline (within reason) to help a business succeed and achieve the goal or goals they’ve paid me todo. The list of services here on my website is vague, but with a quick phone call, we can figure out if what I do can help you. 408.250.8066
Who do you work for?
I’m self-employed, and have partnered with My Media Designer to offer full-service marketing solutions to locally owned businesses. As for the types of business we work for, we work with all types. From family-owned restaurants and local professional services to large manufacturing and construction companies, we can do it all.
Where do you work?
It’s easy to work from home and remotely with the type of work I do, and being a San Jose resident, I focus primarily on Greater Silicon Valley and South Bay area businesses. I feel this ensures a stronger connection and bond with the businesses that hire me.
How do you work with businesses?
Once a business hires me, they have on-call access to me directly, and any service I offer is theirs to use. We work together on an as-needed basis and/or we have an ongoing schedule of things todo. But before I get into the good stuff and start working, the business and I decide if there is a fit. If there is indeed a fit and the business decides to hire me, after handling docs and accounting, we start off with a deeper dive into the needs and goals, to then begin to outline our plan of attack. Everything I do has a purpose and I don’t take action until aligned with the business’s goals.
What are your rates?
I don’t like to publish my rates online. Typically during the first phone call and proposal, I’ll share my hourly rates and options. I predicate hourly rates based on the number of hours a business retains my services for. The minimum number of hours a business can retain my services for is 10-hours.
Can you fix my old website?
The simple Answer is ‘most likely yes’. But the not-so-simple answer is ‘Only maybe because it can be much more complicated than it seems, which happens the majority of the time, and typically leads to a higher cost to do work.’. And I typically give this advice as a ‘heads-up’ before doing any fixing of an older website. It’s always a case-by-case situation. With today’s technology, it’s much easier and affordable to rebuild a modern and more accessible website than before. But. going back to the Simple Answer, Yes editing and fixing websites is one of my specialties.
Why hire you vs an employee?
I take loads of pride in my open, honest, and transparent business practices. Not only am I unlike any other marketing and media consultant, but I’ve practiced my craft long enough to know how to do it most efficiently and effectively. Employees are cool, and I offer audits, coaching, and refining sessions with internal marketing teams, but for example, instead of having a 40-hour a week employee, I can handle most jobs in 20-30 hours per month.
Whats your sign?
Leo, Fire, and Snake. But seriously, when someone brings anything to my attention, regarding business matters, I’m not afraid to share my perspectives. Some folks say the glass is half-empty, others say its half-full, I like to ask them if they think the glass is too big. I work with a purpose, and when the businesses I help thrive, so do I…because a rising tide floats all boats.
If you were stranded on an island, and could only eat one thing, what would it be?
Sandwiches. I love sandwiches. If it could only be one sandwich, I’d need to pick my lifelong favorite, a cold #8 on wheat with cheddar, pickles, and extra lettuce from Togos. Or it would need to be the big ass Duchess from Spread in Campbell. Or maybe the Sicilian Muffuletta from Poor House Bistro, only a half order tho. But then perhaps I could be lucky on this island and get a tasty Russian, served warm from Freshly Baked. Ohhhhh yeah…I could do that every day.
Do you have any fun secrets?
Yes, but if I told you they wouldn’t be secrets. BUT here’s a fun life hack that you can use along your way. When you’re at a store, making a purchase at the register, and they ask if you have a ‘rewards’ or ‘membership’ card that requires a phone number for a discount, but you don’t have a membership at that store, and you don’t want to sign-up for one, just use Jenny’s number. (Your area code) 867-5309 ….it works. You’re welcome.
“Carl has helped me with numerous projects which have excelled by business and increased sales. I highly recommend Carl and his team for all your graphic design needs”
“You can tell that Carl has a wealth of knowledge about websites and advertising because he’s very passionate about it. I found it easy to work with him and I’d recommended him to anyone looking for a logo, website or help with marketing.”
“Carl helped bring my logo to life and made the process super simple. He asked a few questions I didn’t even consider which made the process so easy and fast. I’m very happy with the outcome of my new logo, Thanks Carl!”